Beukey on Pop Culture

This blog will focus on pop culture, with an emphasis on views outside, overlooked, or ignored by the mainstream. I may veer off-topic. We are all grown-ups, so don't act shocked at occasional bad language. This blog is not the place for those of you who stood in line to see "The Lake House".

Monday, July 21, 2008

Watch "Mad Men", Avoid "The X-Files"

Mad Men starts its second season on AMC this Sunday night at 10:00. This show snuck under the radar last year because it was the first drama ever produced by AMC, which is normally known for showing movies that were popular when Clara Bow ruled Hollywood. Since the show was on AMC, no one expected much, but it turned out to be the best show of the year.

The show is period piece, set in an advertising agency on Madison Avenue in the early 1960's. For a refreshing change of pace, the show is not PC, the characters act like people did back then. They smoke, they drink, they have affairs, and there is not group hug at the end of every episode.

Because it is an hour-long drama on cable, the show is most often compared to The Sopranos. Although it was created by a writer that worked on The Sopranos, (from a script that pre-dates his work on that show), Mad Men lacks the viceral impact of The Sopranos. Instead, it intially focuses more on mood, the drama unfolds slowly over the first few episodes, then it picks up steam. If you are familiar with advertising, and some of the memoral campaigns on the past, this show will appeal to you.

The first season of Mad Men is currently on In Demand and on DVD. I started watching it on In Demand last year and got drawn in after the first few episodes. Make sure to watch it on HDTV if you can.

Although I know I'm going to break down and see it, I am expecting nothing from the new X-Files movie. They are so concerned with keeping every thing a secret that the marketing budget seems to be about $100. I have seen no articles and few commercials about the movie. The commercials indicate that they are using the played out plot device "Two characters spilt up, but come back together for the case of their lifetime" device, which seems like something out of a buddy cop movie. I am hoping this movie tanks bad. The Dark Knight is going to make another $50 million next week, all the idiots that run to see Will Ferrell's latest piece of shit will go see that, the chicks will go see Mama Mia, and The X-Files could make less than $20 million. And there's nowhere to go but down from there.